Why Marketing Automation?

Our Marketing Cloud Offerings

Salesforce Marketing Cloud Implementation
Marketing Cloud Enablement and Advancement
Marketing Cloud Campaign Strategies
Ongoing Campaign Management
Campaign Analytics
Ongoing SFMC Training and Support

End-to-end full Salesforce Marketing Cloud implementation and migration services

Preference center setup, profile management, IP warming, business units, contact model setup, Marketing Cloud Connect to Sales or Service Cloud, user roles and permissions, standard email configuration and setup, publication lists

We can advance your teams’ usage and adoption of the platform

Make the most out of your investment using Mobile Connect for campaigns like SMS, MMS, and Push journeys, leveraging Einstein AI features like Engagement Scoring, Send Time Optimization, and Engagement Frequency, and leveraging online behaviors as entry audiences into customer communication journeys in Journey Builder.

We will help evolve your Marketing Cloud strategy, consulting on channel and cross-channel strategy and customer lifecycle management.

Advanced journey communications, abandoned browse and abandoned cart, segmentation and audience management, customer personalization opportunities.

Take your campaigns to the next level with management of personalized email programs and 1:1 dynamic content

Day-to-day campaign builds and deployment, including complex journey configurations leveraging Journey Builder and Automation Studio. Data management, audience segmentation, email and journey development, testing and reporting setup, landing page development, mobile campaign integration, including SMS and push notifications, social media campaign enablement, ongoing campaign support / analytics.

Understand campaign performance at a glance, across channels

Campaign performance data showing customer engagement and channel effectiveness, user journey and conversion optimization, Datorama, integration of Google Analytics / 360

Unlock the power of your Marketing Cloud technology

We will work with you on the best approach for your needs, whether it’s managed services for ongoing platform support, campaign development and execution, or on a per project basis. We will provide strategic marketing insights along with agile project methodology practices, allowing our team of experts to help you realize the full value of your marketing technology investment.

Typical levels of Marketing Cloud Support


If you’re looking for a Salesforce Partner who can perform your Marketing Cloud implementation, we can help. CloudMasonry is a Salesforce Silver Partner and our dedicated Marketing Automation Practice has the experience to help you successfully implement Salesforce Marketing Cloud (SFMC)

  • Not sure how to set up your contact model? How many business units will you need? What about your preference center and IP warming?
  • Our team can guide you through the SFMC implementation process – we’ll ask the right questions, uncover all the nuances, and walk you through all of the implementation steps to get you up and running

User Adoption

You’ve implemented Marketing Cloud. Now what? How do you ensure your users adopt the platform and realize the full power of SFMC?

  • Our Marketing Automation team can help with Marketing Cloud platform adoption and enablement by acting as an extension of your marketing technology team
  • We work as subject matter experts in all Marketing Cloud Studios and Builders and can show you SFMC platform best practices
  • Whether it’s developing new customer onboarding journeys, ongoing engagement or win-back programs, personalized email communications based on specific customer attributes, or helping to set up automations for recurring file imports and triggered messages, we’ve got real world experience working in the platform and can help you establish best-in-class marketing automation programs

Ongoing Support

You’re up and running with Marketing Cloud but need a Salesforce partner who can help with ongoing SFMC support. How can you improve and advance your use of Marketing Cloud?

  • Our Marketing Automation team can support you with ongoing managed services or on a per project basis. Our Marketing Cloud team can act as an extension of your marketing technology team as additional headcount
  • Let us help you evolve your ongoing Marketing Cloud efforts. We’ve got real world experience managing complex projects, such as advanced customer journey planning and execution to creating dynamic personalized emails and mobile campaigns. We can help you create marketing programs that engage your customers across the channels they are interacting with
  • CloudMasonry Marketing Automation can help guide you in the use of Einstein AI features for Marketing Cloud, like Einstein Engagement Scoring and Engagement Frequency. Leverage Einstein features to allow machine learning to refine your target audience, contact frequency, content, and subject lines for high performing marketing programs
  • We’ll start with strategic discovery sessions to understand your goals. Then we will create Marketing Cloud solutions to support your marketing objectives. We’ll review the analytics and metrics against these goals and help you optimize your marketing campaigns

Salesforce Marketing Cloud Features

CloudMasonry has a full service Marketing Automation practice with experts who can help in all Marketing Cloud technologies, including Journey Builder, Email Studio, Automation Studio, Contact Builder, Social Studio, Ad Studio, Interaction Studio, and Datorama.


With our customized approach, we help businesses implement marketing automation to increase customer engagement and conversions to sales. With Salesforce Marketing Cloud, you can create personalized marketing journeys for your customers that target your audience on the right channel at the right time. 

We understand the importance of marketing automation and the impact it can have on your bottom line. That’s why we specialize in helping businesses implement Salesforce Marketing Cloud to achieve their marketing goals. Our experienced team of Salesforce consultants will design and implement a strategy tailored to your unique business needs. 

CloudMasonry has a full service, dedicated Marketing Automation (MA) Practice with experts who have real world experience working in the platform. We provide Salesforce Marketing Cloud implementation services along with integration services with other Salesforce Clouds, like Sales Cloud and Service Cloud. And we are well versed in all Marketing Cloud technologies, including Journey Builder, Email Studio, Automation Studio, Einstein AI, Contact Builder, Social Studio, Ad Studio, Interaction Studio, and Datorama.

We have expertise and in-depth knowledge in Salesforce Marketing Cloud to help you grow your business by using marketing automation and artificial intelligence to your advantage.